Ella Lab&Exp is the international division of Portal Brasil, a company dedicated to the development and manufacturing of beauty, skincare, and makeup products for renowned private label brands worldwide. We take pride in our collaboration with the international market, consistently offering high-quality services in product development for global brands.

At Ella Lab&Exp, we go beyond manufacturing; we are your strategic partner in achieving growth and fostering innovation. With years of experience in the skincare industry, Ella Lab&Exp specializes in creating custom formulations. Our state-of-the-art R&D laboratory ensures that our experienced team crafts unique formulations aligned with your business vision. From concept to production, we meticulously test product samples to guarantee the promised results for your customers.

Ella Export is a company based in Brazil with a global presence

Marcia Fraga

CEO

5 years of experience as manager of JASAB in Brazil, a subsidiary of the Swedish IKEA, responsible for the research and development of upholstery manufacturing. Worked for 15 years as CEO of Paramount Asia, being responsible for the development and production of shoes and handbags for Nine West in Asia. Since 2007, she has been the founder and CEO of Portal Brasil.

Al Gervais

Managing Director (Portal Brasil USA)

Graduated in Business Administration and Production and Operations, with more than 30 years experience in footwear and accessories. Specialize in global operations, sourcing, distribution, supply chain, launching and grow new products by integrating them in existing portfolio, international customs regulations, global compliances, strong financial planning background and M&A.

Suzi Ilgenfritz

Operational Manager

With a career that began in China at the age of 22, Suzi has built extensive experience in sourcing, product development (P&D), and cost analysis/purchasing management. With 17 years at Portal Brasil and over 20 years in the sourcing and cosmetics manufacturing sector, she plays a key role in the company’s operations. Suzi serves as the primary point of contact for all operational matters, ensuring that every project runs smoothly, efficiently, and according to plan.

Franciele S. Oliveira

Cosmetic Product Development Manager

Graduated in Industrial Chemistry from PUCRS, with complementary training in Cosmetic R&D, an MBA in Cosmetic Engineering, and a Postgraduate degree in Regulatory Affairs focused on ANVISA. Experienced in developing cosmetics and personal care products, covering formulation, regulatory compliance, and portfolio management. Strong background in Private Label projects, from technical development to regulatory approval. Skilled in leading dossiers and launching innovative products in domestic and international markets.

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